myTU, a a Lithuania-based digital bank, has introduced support for Apple Pay, providing a more secure and private way to make payments without handing over a physical card, touching payment terminals, or using cash.
The update comes after the earlier rollout of Google Pay and forms part of a broader update to the myTU app, which now includes instant card issuance, token management, and improved support for digital wallets.
With Apple Pay integration, customers can make contactless payments by holding their iPhone or Apple Watch near a payment terminal.
Each transaction is authenticated using Face ID, Touch ID, or a device passcode, along with a unique, one-time security code.
Apple Pay is accepted at a wide range of locations including grocery shops, pharmacies, taxis, restaurants, cafes, and retail stores.
It can also be used for online purchases in apps and on websites through Safari on iPhone, iPad, and Mac, without the need to create accounts or repeatedly enter shipping and billing details.
The latest version of the myTU app enables users to receive a virtual card instantly, allowing them to start spending almost immediately, without waiting for a physical card.
Users can also replace cards while keeping recurring payments active, thanks to features that maintain merchant tokens.
It is also possible to block specific tokens, which can be useful for managing online subscriptions.
Tomas Navickas, Chief Technology Officer and co-founder of myTU, said:

“The integration of Apple Pay is part of our commitment to practical, customer focused banking solutions. It simplifies everyday payments and complements our wider effort to give clients more control, faster access, and better security in managing their finances. This is a natural step in our evolution toward a more digital and efficient banking experience.”
The updated app also supports tokenised billing for merchants, which allows recurring services such as streaming subscriptions to continue even after card details are updated.
For those who prefer a physical card, myTU provides the option to order one through the app when needed. Separating virtual and physical card issuance reflects a broader move towards more flexible and digitally focused banking.
Featured image credit: Edited by Fintech News Baltic, based on image by Freepik